Monthly Archives: May 2010

How bloggers and PRs can work in harmony

Posted by & filed under PR & Marketing, Social Media.

In this post our blog PR expert Lesley Singleton looks at the ways in which bloggers and PRs can work together and enjoy a mutually beneficial relationship.

My name is Lesley, I am a PR and I want something for free from bloggers. Shock horror! Allow me to explain…

I’ve been working in PR and the media since the late nineties but never have I seen a more dramatic shift in the media landscape than over the past couple of years. Print circulations have fallen, established magazines have closed (Reader’s Digest, anyone?) and the web has never, ever, been more prolific in terms of news and opinion delivery. We no longer just consume the news; we create it, engage with it and dramatically shape other people’s opinions with it. Read more

The Virtual Assistant Handbook – Nadine Hill

Posted by & filed under Books.

virtual assistant

The Virtual Assistant Handbook by Nadine Hill is the only guide for Virtual Assistants (VAs) in the UK. I’m not just saying that as a compliment, it really is the only one! Fortunately, it’s an excellent book.

What is a Virtual Assistant?

If you’re not sure what a VA is, here’s a quick introduction. A VA works remotely on tasks like administration, bookkeeping, event organisation, telephone answering and personal assistance. Small businesses who need admin support but don’t want an employee can hire a VA by the hour. VAs usually work from their own home and many never meet their clients face-to-face. Read more

10 Tips to Stay Motivated

Posted by & filed under Motivation.

How can staying motivated help you and your business? Motivation inspires you to keep going, to maintain a level of commitment, and to stay focussed on what you want to achieve. Without motivation the process stops. No progress is made and your business plans and dreams can lose momentum.

motivated

Here are 10 motivational tips to help you:

1. Surround yourself with likeminded and positive people. Link with individuals whose mindset creates a force of energy together, helping sustain and motivate you to continue. Read more