I promised to be back and here we are, with possibly the most important discussion about why email marketing is important for business. Let’s get right into that.
Facebook, Twitter and other social media outlets have certainly become important avenues for online marketing campaigns, but good old fashioned email marketing still holds a great deal of value for organizations and businesses of all sizes.
In fact, email marketing even has a number of advantages over some of the more “cutting edge” marketing techniques that some tend to focus on. Here are a few of the top reasons why email marketing is important for businesses today.