In this post our our blog PR expert Lesley Singleton suggests you look at the story behind you & your business to see if there is something newsworthy to say.
Posts Tagged: lesley singleton
Lesley Singleton has been working in consumer PR and the media for more than a decade. In that time, she’s worked for big London PR agencies (including PR Week’s Agency of the Year) as well as in-house for a major airline and a high street bank. She managed press office functions whilst also devising and implementing strategic PR campaigns for a wide range of brands including Blockbuster Video, P&O’s Ocean Village and KLM. Lesley’s diverse career has seen her handle the publicity for a Michael Ball Christmas album, oversee a press conference for the DVD release of Joseph starring Donny Osmond and Joan Collins and launch a cruise ship with help from Ulrika Jonsson.
Leaving the bright lights of London behind, Lesley moved to Cranfield in 2004 and took up a PR role with Monarch Airlines, based at Luton. However, after having her son in November 2005, she decided to ‘go it alone’ and LS Media Ltd was born in May 2006. Specialising in business-to-consumer PR and media relations, Lesley has continued to work with a diverse range of clients in the travel, mother/baby, entertainment and lifestyle sectors. She’s worked with start-ups and mumpreneur businesses – including Mums Who Bake, Sporty Bump and Smallprint – as well as established brands such as The Open University.