debbie@mumstheboss.co.uk
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Eight Surefire Ways to Grow Your Mailing List

by Debbie O'Connor | Jul 9, 2014 | Home Working Hints

It’s safe to say that the bigger your mailing list is, the better. Having a robust list gives you more opportunities to sell and to build your reputation. Here are 8 sure-fire tips for growing your mailing list: Prioritise Building Your Mailing List Make sure you’re...

How getting Social Media can help Small Business

by Debbie O'Connor | Jul 7, 2014 | Home Working Hints

In the big, old bad days before social media, advertising your business could be an expensive, faceless exercise, which might also be limited by geographical reach. But in these days of Twitter, Facebook, Pinterest, Google+, Instagram, LinkedIn (the list goes...

The Importance of the Squeeze Page and What it Should Include

by Debbie O'Connor | Jul 2, 2014 | Home Working Hints

If you’re new to email marketing then you’ll probably need to learn some new terms and concepts. One important concept is that of the “squeeze page,” also known as an “opt-in page”. A squeeze page is a page on your website that exists for the specific purpose of...
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